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Lighthouse vs Local Falcon

as AI assistants see them, week of 2026-09-14

brag about it: X · LinkedIn

Lighthouse and Local Falcon both sit at an overall score of 4 out of 100, though they earn it in different places. Lighthouse shows up in 7 of 76 answers, doing best on technical SEO audit questions (named in 2 of 4 answers) and free or low-cost tool picks (2 of 4). Local Falcon is named in 8 of 76 answers, and it dominates one spot: every answer (4 of 4) about ranking on Google Maps names it, plus 2 of 4 for tools professionals actually use. Head-to-head, each pulls ahead on 3 questions, with 14 ties. Neither is mentioned for keyword research or value-for-money questions.

Head to head

metricLighthouseLocal Falcon
score44
questions won54

By assistant

Lighthouse

assistantscorenamed in, this weekusual spot, this week
ChatGPT25% of answers#37.0
Claude820% of answers#12.0
Gemini36% of answers#7.0
Perplexity25% of answers#9.0

Local Falcon

assistantscorenamed in, this weekusual spot, this week
ChatGPT411% of answers#12.5
Claude820% of answers#17.5
Gemini56% of answers#2.0
Perplexity45% of answers#2.0

Where they differ

Only Lighthouse gets named for

  • What are the best free or low-cost SEO tools?
  • What's the best tool to run a technical SEO audit of my website?
  • What are the best SEO tools?

Only Local Falcon gets named for

  • What's the best SEO tool for a local business that wants to rank on Google Maps?
  • What's the best rank tracker for monitoring my Google positions every day?

More comparisons

Not sold on either?

Scores count how often each assistant names a product, weighted by position. How the score works · Full SEO tools leaderboard