AI visibility trackers, as AI assistants see them

We tracked 18 AI visibility tools, and Profound comes out on top with a score of 52, named in 42 of 61 answers. It's a close race, though: Otterly.AI trails by just 2 points at 50, despite being named more often (45 of 61 answers). Peec AI rounds out the top three at 45. After that, the gap widens fast — Scrunch AI and Semrush AI Toolkit hold ranks four and five with scores of 27 and 26, roughly half the leader's total. Same category, very different levels of visibility.

week of 2026-09-14

sampled: 3 of 4 assistants this week

Leaderboard

#	product	score	vs last week
1	Profound	52	new
2	Otterly.AI	50	new
3	Peec AI	45	new
4	Scrunch AI	27	new
5	Semrush AI Toolkit	26	new
6	Ahrefs Brand Radar	22	new
7	Brandlight	15	new
8	Evertune	12	new
9	AthenaHQ	11	new
10	Rankscale	11	new
11	SE Ranking	8	new
12	Conductor	7	new
13	BrightEdge	6	new
14	Goodie AI	5	new
15	HubSpot AI Search Grader	5	new
16	LLM Pulse	4	new
17	Knowatoa	3	new
18	Trakkr	3	new

Where the assistants get their answers →

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Score = how often an assistant names the product, weighted by position. Full explanation.