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SEO tools, as AI assistants see them

Out of 56 SEO tools tracked, Ahrefs takes the top spot with an overall score of 64, named in 67 of 76 answers. Semrush trails right behind at 63, actually named slightly more often at 68 of 76 answers, and even edges ahead on Gemini with 74 versus Ahrefs' 68. Google Search Console holds a clear third at 53, named in 59 of 76 answers. After that, the gap widens: SE Ranking (30) and Screaming Frog (29) round out the top five, each named in roughly half of all answers. The race for first is tight, but everything below third is a different contest entirely.

week of 2026-09-14

Leaderboard

#productscorevs last week
1Ahrefs64new
2Semrush63new
3Google Search Console53new
4SE Ranking30new
5Screaming Frog29new
6Google Analytics21new
7Google Keyword Planner14new
8Mangools12new
9Surfer12new
10Moz11new
11Sitebulb11new
12Bing Webmaster Tools9new
13Clearscope9new
14Google Trends9new
15BrightLocal8new
16PageSpeed Insights8new
17Ubersuggest8new
18Yoast8new
19AccuRanker7new
20Google Business Profile7new
21AnswerThePublic6new
22BrightEdge6new
23Conductor6new
24Rank Math6new
25Frase5new
26Keywords Everywhere5new
27Lumar5new
28Whitespark5new
29AlsoAsked4new
30Lighthouse4new
31Local Falcon4new
32Looker Studio4new
33Majestic4new
34seoClarity4new
35Wincher4new
36AgencyAnalytics3new
37Botify3new
38Detailed SEO Extension3new
39Google Rich Results Test3new
40MarketMuse3new
41Nightwatch3new
42Nozzle3new
43Similarweb3new
44SpyFu3new
45Advanced Web Ranking2new
46BuzzStream2new
47JetOctopus2new
48LowFruits2new
49NeuronWriter2new
50OnCrawl2new
51Pitchbox2new
52Serpstat2new
53Smart SEO2new
54STAT Search Analytics2new
55TinyIMG2new
56Yext2new

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Score = how often an assistant names the product, weighted by position. Full explanation.