Social media schedulers, as AI assistants see them

Out of 26 social media schedulers tracked, Buffer leads by a wide margin, scoring 79 overall and showing up in 74 of 80 answers, with ChatGPT its biggest fan at 85. The real contest is for second place: Metricool sits at 44, edging out Hootsuite's 36 despite being named less often, in 46 of 80 answers versus Hootsuite's 48. Later and Sprout Social round out the top five with overall scores of 34 and 29. Assistants don't fully agree either, Hootsuite scores 53 with ChatGPT but drops to 31-34 everywhere else.

week of 2026-09-14

Leaderboard

#	product	score	vs last week
1	Buffer	79	new
2	Metricool	44	new
3	Hootsuite	36	new
4	Later	34	new
5	Sprout Social	29	new
6	Publer	19	new
7	Typefully	15	new
8	SocialPilot	14	new
9	Planable	12	new
10	Agorapulse	11	new
11	Hypefury	11	new
12	Meta Business Suite	10	new
13	SocialBee	9	new
14	Sendible	8	new
15	Postiz	7	new
16	Canva	6	new
17	PostEverywhere	6	new
18	Mixpost	5	new
19	Missinglettr	4	new
20	Taplio	4	new
21	Vista Social	4	new
22	Zoho Social	4	new
23	Loomly	3	new
24	Pallyy	3	new
25	ContentStudio	2	new
26	Sked Social	2	new

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Score = how often an assistant names the product, weighted by position. Full explanation.