Sitebulb vs Surfer

as AI assistants see them, week of 2026-09-14

brag about it: X · LinkedIn

Sitebulb and Surfer both sit toward the lower end of overall visibility, scoring 11 and 12 out of 100. Sitebulb shows up in 17 of 76 answers, with its strongest showing on technical SEO audits, where it's named in every one of 4 answers, plus solid mentions for data accuracy and professional use. Surfer appears more often, in 21 of 76 answers, and is named in all 4 answers for optimizing blog posts, best SEO tools overall, professional use, and top tools in 2026. Head-to-head, Surfer leads in 7 questions, Sitebulb in 3, with 10 ties. Neither is mentioned for keyword research.

Head to head

metric	Sitebulb	Surfer
score	11	12
questions won	7	8

By assistant

Sitebulb

assistant	score	named in, this week	usual spot, this week
ChatGPT	8	21% of answers	#13.0
Claude	17	35% of answers	#7.9
Gemini	16	29% of answers	#6.6
Perplexity	3	5% of answers	#4.0

Surfer

assistant	score	named in, this week	usual spot, this week
ChatGPT	11	21% of answers	#7.5
Claude	14	35% of answers	#15.6
Gemini	14	29% of answers	#8.2
Perplexity	16	25% of answers	#4.6

Where they differ

Only Sitebulb gets named for

What's the best tool to run a technical SEO audit of my website?
Which SEO tools have the most accurate data?
What's the best SEO tool for an agency managing lots of clients?

Only Surfer gets named for

What tool should I use to optimize blog posts so they rank?
What are the best free or low-cost SEO tools?
What are the best SEO tools for a small business?
What's the best SEO tool for a Shopify or ecommerce store?

More comparisons

Not sold on either?

Scores count how often each assistant names a product, weighted by position. How the score works · Full SEO tools leaderboard