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Email marketing platforms

EmailOctopus vs Keila

as AI assistants see them, week of 2026-09-28

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EmailOctopus and Keila both keep a low profile with AI assistants, scoring 5 and 4 out of 100 overall. EmailOctopus shows up in 5 of 59 answers, with a clean sweep in "best free email marketing tools" (3 of 3), but it's never named for questions like best tool for solo creators or small businesses. Keila appears in just 3 of 59 answers, and every one of those is for "best open-source or self-hosted newsletter tool," where it was named in all 3 answers. Head-to-head, EmailOctopus edges ahead on 3 questions, Keila on 1, with 16 ties between them.

Head to head

metricEmailOctopusKeila
score54
questions won31

By assistant

EmailOctopus

assistantscorenamed in, this weekusual spot, this week
ChatGPT45% of answers#4.0
Claude915% of answers#5.0
Gemininot sampled this week
Perplexity35% of answers#6.0

Keila

assistantscorenamed in, this weekusual spot, this week
ChatGPT55% of answers#2.0
Claude45% of answers#3.0
Gemininot sampled this week
Perplexity35% of answers#4.0

Where they differ

Only EmailOctopus gets named for

  • What are the best free email marketing tools?
  • What's the best email tool with a good free tier for under 1,000 subscribers?
  • Which email marketing platform is best value for money?

Only Keila gets named for

  • What's the best open-source or self-hosted newsletter tool?

More comparisons

Not sold on either?

Scores count how often each assistant names a product, weighted by position. How the score works · Full Email marketing platforms leaderboard