Email marketing platforms, as AI assistants see them

In the week of 28 September 2026, the AI assistants we track most often recommend Brevo (40), Kit (37) and Mailchimp (33) for email marketing platforms, out of 23 products we follow in this category. Scores are the share of 59 answers naming each product, across 3 assistants.

Out of 23 email marketing platforms tracked, Brevo tops the leaderboard with an overall score of 40, named in 34 of 59 answers. Kit follows close behind at 37, despite being named in fewer answers (29 of 59). Mailchimp lands third with a score of 33, just ahead of MailerLite at 32 and beehiiv at 30. The scores split by assistant tell their own story: Brevo leads ChatGPT (39) and Perplexity (52), while Kit edges ahead with Claude (45). With just 10 points separating first from fifth place, this is a tightly packed top five.

Updated 2026-09-28. We re-ask every assistant on a schedule and publish whatever they say.

sampled: 3 of 4 assistants this week

Leaderboard

#	product	score	vs last week
1	Brevo	40	new
2	Kit	37	new
3	Mailchimp	33	new
4	MailerLite	32	new
5	beehiiv	30	new
6	Klaviyo	30	new
7	ActiveCampaign	26	new
8	HubSpot	19	new
9	Omnisend	19	new
10	Ghost	15	new
11	Substack	14	new
12	Customer.io	13	new
13	Loops	7	new
14	Sender	7	new
15	Buttondown	6	new
16	Constant Contact	6	new
17	Braze	5	new
18	EmailOctopus	5	new
19	Listmonk	5	new
20	Iterable	4	new
21	Keila	4	new
22	Mautic	4	new
23	phpList	3	new

Where the assistants get their answers →

Free guide: how to get recommended in email marketing platforms

Built from this week's run — who wins now, the exact questions we ask, the pages the assistants cite, and six steps in order.

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Score = how often an assistant names the product, weighted by position. Full explanation.