Ahrefs vs Google Analytics

as AI assistants see them, week of 2026-09-14

brag about it: X · LinkedIn

Ahrefs clearly leads here, with an overall score of 64 versus Google Analytics's 21, and it's named in 67 of 76 answers compared to just 24 for Google Analytics. Ahrefs shows up in every answer for questions like keyword research, accurate SEO data, all-in-one platforms, and beginner tool picks, and it's never named for local Google Maps ranking. Google Analytics ties Ahrefs on beginner and low-cost tool questions but is never named for keyword research, value for money, local Maps SEO, blog optimization, or all-in-one platforms. Head to head, Ahrefs comes out ahead on 17 of 20 shared questions, with 3 ties.

Head to head

metric	Ahrefs	Google Analytics
score	64	21
questions won	19	10

By assistant

Ahrefs

assistant	score	named in, this week	usual spot, this week
ChatGPT	70	95% of answers	#3.4
Claude	64	90% of answers	#3.7
Gemini	68	94% of answers	#3.5
Perplexity	56	75% of answers	#3.2

Google Analytics

assistant	score	named in, this week	usual spot, this week
ChatGPT	17	26% of answers	#4.4
Claude	23	35% of answers	#4.3
Gemini	32	53% of answers	#5.3
Perplexity	12	15% of answers	#3.0

Where they differ

Only Ahrefs gets named for

What are the top SEO tools in 2026?
What's the best tool for keyword research?
Which tool is best for backlink analysis and finding link building opportunities?
What's the best tool to track whether my brand shows up in AI answers like ChatGPT?
Which tool is best for seeing what keywords my competitors rank for?
What's the best all-in-one SEO platform right now?
What's the best SEO tool for a solo founder with no SEO experience?
Which SEO tool gives the most value for the money?
What tool should I use to optimize blog posts so they rank?

Only Google Analytics gets named for

nothing exclusive

More comparisons

Not sold on either?

Scores count how often each assistant names a product, weighted by position. How the score works · Full SEO tools leaderboard