Ahrefs vs Google Analytics

as AI assistants see them, week of 2026-10-12

brag about it: X · LinkedIn

Ahrefs clearly leads here, with an overall score of 64 versus Google Analytics's 21, and it's named in 67 of 76 answers compared to just 24 for Google Analytics. Ahrefs shows up in every answer for questions like keyword research, accurate SEO data, all-in-one platforms, and beginner tool picks, and it's never named for local Google Maps ranking. Google Analytics ties Ahrefs on beginner and low-cost tool questions but is never named for keyword research, value for money, local Maps SEO, blog optimization, or all-in-one platforms. Head to head, Ahrefs comes out ahead on 17 of 20 shared questions, with 3 ties.

Head to head

metric	Ahrefs	Google Analytics
score	62	23
questions won	23	12

By assistant

Ahrefs

assistant	score	named in, this week	usual spot, this week
ChatGPT	70	85% of answers	#2.6
Claude	62	90% of answers	#4.3
Gemini	not sampled this week
Perplexity	54	70% of answers	#3.5

Google Analytics

assistant	score	named in, this week	usual spot, this week
ChatGPT	18	30% of answers	#5.3
Claude	24	35% of answers	#4.0
Gemini	not sampled this week
Perplexity	22	45% of answers	#4.1

Where they differ

Only Ahrefs gets named for

What's the best tool for keyword research?
Which tool is best for backlink analysis and finding link building opportunities?
Which tool is best for seeing what keywords my competitors rank for?
What's the best tool to track whether my brand shows up in AI answers like ChatGPT?
What are the best alternatives to Google Search Console?
What are the best alternatives to SE Ranking?
What's the best SEO tool for an agency managing lots of clients?
What are the best alternatives to Screaming Frog?
What's the best tool to run a technical SEO audit of my website?
What tool should I use to optimize blog posts so they rank?
What's the best rank tracker for monitoring my Google positions every day?

Only Google Analytics gets named for

nothing exclusive

More comparisons

Not sold on either?

Scores count how often each assistant names a product, weighted by position. How the score works · Full SEO tools leaderboard