Keila vs phpList
as AI assistants see them, week of 2026-09-28
Keila and phpList are neck and neck in AI assistants' eyes, each turning up in just 3 of 59 answers overall. Keila edges ahead on score, 4 out of 100 versus phpList's 3, with ChatGPT giving it 5 and Claude 4, while phpList sits at a flat 3 across ChatGPT, Claude, and Perplexity. Both tools shine for the exact same question, "What's the best open-source or self-hosted newsletter tool?", where each was named in all 3 of 3 answers. Across 20 shared questions, neither pulled ahead of the other: it's a complete tie, 0 wins apiece. Both go unmentioned for solo creators, small businesses, and free-tier seekers.
Head to head
| metric | Keila | phpList |
|---|---|---|
| score | 4 | 3 |
| questions won | 1 | 1 |
By assistant
Keila
| assistant | score | named in, this week | usual spot, this week |
|---|---|---|---|
| ChatGPT | 5 | 5% of answers | #2.0 |
| Claude | 4 | 5% of answers | #3.0 |
| Gemini | not sampled this week | ||
| Perplexity | 3 | 5% of answers | #4.0 |
phpList
| assistant | score | named in, this week | usual spot, this week |
|---|---|---|---|
| ChatGPT | 3 | 5% of answers | #5.0 |
| Claude | 3 | 5% of answers | #6.0 |
| Gemini | not sampled this week | ||
| Perplexity | 3 | 5% of answers | #5.0 |
Where they differ
Only Keila gets named for
nothing exclusive
Only phpList gets named for
nothing exclusive
More comparisons
- Iterable vs Keila
- Keila vs Mautic
- Braze vs Keila
- EmailOctopus vs Keila
- Keila vs Listmonk
- Iterable vs phpList
Not sold on either?
Scores count how often each assistant names a product, weighted by position. How the score works · Full Email marketing platforms leaderboard