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Email marketing platforms

Mailchimp vs MailerLite

as AI assistants see them, week of 2026-09-28

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Mailchimp edges out MailerLite overall, with a score of 33 versus 32, and shows up more often too: 33 of 59 answers against 27 of 59. Head to head, Mailchimp came out ahead on 9 questions, MailerLite on 4, with 7 ties. Mailchimp is the go-to pick for small business, ecommerce, CRM-integration and best-value questions, named in all 3 answers each time. MailerLite holds its own on free-tier and free-tool questions, also 3 of 3, and fittingly appears in every answer about Mailchimp alternatives. Neither tool gets named for developer-API or self-hosted newsletter questions.

Head to head

metricMailchimpMailerLite
score3332
questions won1614

By assistant

Mailchimp

assistantscorenamed in, this weekusual spot, this week
ChatGPT3753% of answers#3.9
Claude3165% of answers#8.5
Gemininot sampled this week
Perplexity3450% of answers#4.0

MailerLite

assistantscorenamed in, this weekusual spot, this week
ChatGPT2432% of answers#3.0
Claude4060% of answers#4.3
Gemininot sampled this week
Perplexity3245% of answers#3.8

Where they differ

Only Mailchimp gets named for

  • What's the best email platform that segments users by behaviour?
  • What's the best email platform for a SaaS startup?
  • What's the best tool for automated onboarding and drip emails?
  • Which email tool has the best deliverability?

Only MailerLite gets named for

  • What's the best alternative to Mailchimp?
  • What's the best email tool for selling a paid newsletter?

More comparisons

Not sold on either?

Scores count how often each assistant names a product, weighted by position. How the score works · Full Email marketing platforms leaderboard