Google Trends vs PageSpeed Insights
as AI assistants see them, week of 2026-09-14
Google Trends edges out PageSpeed Insights overall, 9 versus 8, and shows up a bit more often too, in 15 of 76 answers against 13 of 76. Trends is the go-to for keyword research, swept 4 of 4 answers there and for best free or low-cost SEO tools, while PageSpeed Insights matches that 4 of 4 on the free-tools question but leans into technical audits instead. Head to head across shared questions, it's an even split: each tool led 3 times, with 14 ties. ChatGPT and Claude give PageSpeed Insights its highest marks; Gemini scores both tools identically at 10.
Head to head
| metric | Google Trends | PageSpeed Insights |
|---|---|---|
| score | 9 | 8 |
| questions won | 6 | 6 |
By assistant
Google Trends
| assistant | score | named in, this week | usual spot, this week |
|---|---|---|---|
| ChatGPT | 10 | 21% of answers | #8.0 |
| Claude | 10 | 25% of answers | #10.8 |
| Gemini | 10 | 18% of answers | #6.7 |
| Perplexity | 9 | 15% of answers | #6.0 |
PageSpeed Insights
| assistant | score | named in, this week | usual spot, this week |
|---|---|---|---|
| ChatGPT | 6 | 16% of answers | #15.3 |
| Claude | 11 | 25% of answers | #9.2 |
| Gemini | 10 | 18% of answers | #6.3 |
| Perplexity | 6 | 10% of answers | #5.5 |
Where they differ
Only Google Trends gets named for
- What's the best tool for keyword research?
- What tool should I use to optimize blog posts so they rank?
Only PageSpeed Insights gets named for
- What's the best tool to run a technical SEO audit of my website?
- Which SEO software do professionals actually use?
More comparisons
- Bing Webmaster Tools vs Google Trends
- Clearscope vs Google Trends
- BrightLocal vs Google Trends
- Google Trends vs Ubersuggest
- BrightLocal vs PageSpeed Insights
- PageSpeed Insights vs Ubersuggest
Not sold on either?
Scores count how often each assistant names a product, weighted by position. How the score works · Full SEO tools leaderboard