SEO tools · #10 of 63 · ↑ Moz · ↓ Surfer
PageSpeed Insights
PageSpeed Insights ranks #10 of 63 in seo tools in the week of 12 October 2026, with a visibility score of 11 across ChatGPT, Claude, Gemini and Perplexity. It was named in 27% of the answers we sampled.
sampled: 3 of 4 assistants this week
PageSpeed Insights lands an overall score of 8 out of 100 across the four AI assistants, showing up in just 13 of 76 answers. Claude rates it highest at 11, followed by Gemini at 10, while ChatGPT and Perplexity both give it 6. It shows up most reliably for budget-focused questions, named in all 4 answers to "What are the best free or low-cost SEO tools?" and 3 of 4 for beginner tool recommendations. It gets less traction on technical audits or general "best SEO tools" questions, and isn't named at all for keyword research, data accuracy, value-for-money, local SEO, or blog optimization queries.
Who's talking about you
| assistant | score | named in, this week | usual spot, this week |
|---|---|---|---|
| ChatGPT | 7 | 15% of answers | #7.0 |
| Claude | 11 | 25% of answers | #9.2 |
| Gemini | not sampled this week | ||
| Perplexity | 15 | 40% of answers | #5.4 |
Questions you win
| question | named in | best spot |
|---|---|---|
| What are the best free or low-cost SEO tools? | 3 of 3 | #4 |
| What are the top SEO tools in 2026? | 3 of 3 | #8 |
| What's the best tool to run a technical SEO audit of my website? | 2 of 3 | #3 |
| What are the best SEO tools? | 2 of 3 | #4 |
| What's the best SEO tool for a solo founder with no SEO experience? | 1 of 3 | #4 |
| Which SEO tool gives the most value for the money? | 1 of 3 | #5 |
| What SEO tools should a beginner start with? | 1 of 3 | #5 |
| Which SEO software do professionals actually use? | 1 of 3 | #6 |
| What are the best SEO tools for a small business? | 1 of 3 | #8 |
| Which SEO tools have the most accurate data? | 1 of 3 | #15 |
Questions you lose
| question | who got named instead |
|---|---|
| What's the best all-in-one SEO platform right now? | Semrush, Ahrefs, SE Ranking |
| What's the best SEO tool for an agency managing lots of clients? | Semrush, SE Ranking, AgencyAnalytics |
| What's the best tool for keyword research? | Semrush, Ahrefs, Google Keyword Planner |
| What's the best rank tracker for monitoring my Google positions every day? | AccuRanker, Nightwatch, Semrush |
| Which tool is best for backlink analysis and finding link building opportunities? | Ahrefs, Semrush, Majestic |
| What's the best SEO tool for a local business that wants to rank on Google Maps? | BrightLocal, Local Falcon, Whitespark |
| What's the best SEO tool for a Shopify or ecommerce store? | Google Search Console, Semrush, Bing Webmaster Tools |
| What tool should I use to optimize blog posts so they rank? | Semrush, Surfer, Google Search Console |
| What's the best tool to track whether my brand shows up in AI answers like ChatGPT? | Ahrefs |
| Which tool is best for seeing what keywords my competitors rank for? | Ahrefs, Semrush, SpyFu |
| What are the best alternatives to Ahrefs? | Semrush, SE Ranking, Moz |
| What are the best alternatives to Semrush? | Ahrefs, SE Ranking, Moz |
| What are the best alternatives to Google Search Console? | Bing Webmaster Tools, Ahrefs, Semrush |
| What are the best alternatives to SE Ranking? | Semrush, Ahrefs, Moz |
| What are the best alternatives to Screaming Frog? | Sitebulb, Semrush, JetOctopus |
Assistants cited 10 pages for questions in this category that name your rivals and not you. See all sources for SEO tools.
In their words
- ChatGPT“Google PageSpeed Insights”
- Claude“PageSpeed Insights / Chrome UX Report — Core Web Vitals”
- Perplexity“PageSpeed Insights — identifies page-speed and Core Web Vitals problems.”
Closest rivals
- PageSpeed Insights vs Moz11
- PageSpeed Insights vs Surfer11
- PageSpeed Insights vs Google Trends10
- PageSpeed Insights vs Ubersuggest10
- PageSpeed Insights vs Bing Webmaster Tools9
All PageSpeed Insights alternatives · Full SEO tools leaderboard · Sources