Email marketing platforms · #8 of 23 · ↑ ActiveCampaign · ↓ Omnisend
HubSpot
HubSpot ranks #8 of 23 in email marketing platforms in the week of 28 September 2026, with a visibility score of 19 across ChatGPT, Claude, Gemini and Perplexity. It was named in 32% of the answers we sampled.
sampled: 3 of 4 assistants this week
HubSpot lands in the Email marketing platforms category with an overall score of 19 out of 100, named in 19 of 59 answers across the AI assistants tracked. Perplexity rates it highest at 28, ahead of ChatGPT at 18 and Claude at 13. It shows up every time for broad questions like "best email marketing platforms," "best email marketing platform that integrates with my CRM," and "best email marketing software in 2026," each a clean 3 of 3. It's named in 2 of 3 answers for onboarding/drip emails and behaviour-based segmentation questions. It never appears for solo creator, duplicate-subscriber pricing, developer API, deliverability, or ecommerce questions.
Who's talking about you
| assistant | score | named in, this week | usual spot, this week |
|---|---|---|---|
| ChatGPT | 18 | 26% of answers | #4.2 |
| Claude | 13 | 30% of answers | #9.2 |
| Gemini | not sampled this week | ||
| Perplexity | 28 | 40% of answers | #4.0 |
Questions you win
| question | named in | best spot |
|---|---|---|
| What's the best email marketing platform that integrates with my CRM? | 3 of 3 | #1 |
| What are the best email marketing platforms? | 3 of 3 | #2 |
| What's the best email marketing software in 2026? | 3 of 3 | #2 |
| What's the best tool for automated onboarding and drip emails? | 2 of 3 | #4 |
| What's the best email platform that segments users by behaviour? | 2 of 3 | #4 |
| What's the best email tool with a good free tier for under 1,000 subscribers? | 1 of 3 | #4 |
| Which email marketing platform is best value for money? | 1 of 3 | #5 |
| What's the best email platform for a SaaS startup? | 1 of 3 | #5 |
| What's the best email marketing tool for a small business? | 1 of 3 | #6 |
| What's the best alternative to Mailchimp? | 1 of 3 | #7 |
| What are the best free email marketing tools? | 1 of 3 | #11 |
Questions you lose
| question | who got named instead |
|---|---|
| What's the best newsletter platform? | beehiiv, Substack, Kit |
| Which email platform is best for a solo creator? | beehiiv, Kit, Substack |
| Which email tool has the best deliverability? | ActiveCampaign, Brevo |
| What's the best email tool for selling a paid newsletter? | beehiiv, Kit, Substack |
| What's the best email marketing platform for an ecommerce store? | Omnisend, Klaviyo |
| What's the best email platform for developers with a clean API? | nobody in particular |
| What's the best open-source or self-hosted newsletter tool? | Listmonk, Ghost, Keila |
| What's the best email platform that doesn't charge for duplicate subscribers? | MailerLite, Sender, beehiiv |
| What's the best email tool for a newsletter with sponsors and ads? | beehiiv, Kit, MailerLite |
Assistants cited 10 pages for questions in this category that name your rivals and not you. See all sources for Email marketing platforms.
In their words
- ChatGPT“HubSpot Marketing Hub — strongest fit if you already use HubSpot; email, CRM data, segmentation, automation, and reporting are tightly integrated.”
- Claude“HubSpot CRM → HubSpot Marketing Hub.”
- Perplexity“HubSpot Marketing Hub is the best default choice if you want email campaigns tightly connected to your CRM.”
Closest rivals
- HubSpot vs Omnisend19
- HubSpot vs Ghost15
- HubSpot vs Substack14
- HubSpot vs Customer.io13
- HubSpot vs ActiveCampaign26
All HubSpot alternatives · Full Email marketing platforms leaderboard · Sources