AI Visibility Rankingscheck your product

SEO tools

Frase vs Lighthouse

as AI assistants see them, week of 2026-10-12

brag about it: X · LinkedIn

Frase and Lighthouse land in a dead heat overall, each scoring 5 out of 100, with Claude rating both at 9. ChatGPT barely notices either, giving Frase 4 and Lighthouse just 1, while Perplexity edges toward Frase, 2 versus 4 for Lighthouse. Frase shows up more often overall, named in 9 of 75 answers versus 6 for Lighthouse, and does best when the question is about optimizing blog posts, named in 2 of 3 answers. Lighthouse's strongest showing is on general "best SEO tools" questions, also 2 of 3. Head-to-head, Frase leads in 5 questions, Lighthouse in 3, and the other 17 are ties.

Head to head

metricFraseLighthouse
score55
questions won85

By assistant

Frase

assistantscorenamed in, this weekusual spot, this week
ChatGPT45% of answers#2.0
Claude925% of answers#18.4
Gemininot sampled this week
Perplexity20% of answers

Lighthouse

assistantscorenamed in, this weekusual spot, this week
ChatGPT10% of answers
Claude920% of answers#8.8
Gemininot sampled this week
Perplexity410% of answers#8.0

Where they differ

Only Frase gets named for

  • What tool should I use to optimize blog posts so they rank?
  • What are the best alternatives to Ahrefs?
  • What are the best alternatives to Semrush?
  • What are the best SEO tools for a small business?
  • What are the best alternatives to SE Ranking?

Only Lighthouse gets named for

  • What are the best free or low-cost SEO tools?
  • Which SEO tools have the most accurate data?

More comparisons

Not sold on either?

Scores count how often each assistant names a product, weighted by position. How the score works · Full SEO tools leaderboard