Moz vs SE Ranking

as AI assistants see them, week of 2026-10-12

brag about it: X · LinkedIn

SE Ranking comes out ahead of Moz in how AI assistants talk about SEO tools right now. SE Ranking scores 28 overall (30 on ChatGPT, 29 on Claude, 25 on Perplexity) and shows up in 37 of 75 answers, compared to Moz's 11 overall (10, 19, and 5 respectively) and 22 of 75 answers. Head-to-head, SE Ranking is named more often in 14 questions, Moz in 3, with 8 ties. Both get named in every answer about Semrush and Ahrefs alternatives, but Moz is never mentioned for Google-position rank tracking, while SE Ranking leads there, named in 3 of 3 answers.

Head to head

metric	Moz	SE Ranking
score	11	28
questions won	13	18

By assistant

Moz

assistant	score	named in, this week	usual spot, this week
ChatGPT	10	10% of answers	#5.5
Claude	19	40% of answers	#8.0
Gemini	not sampled this week
Perplexity	5	10% of answers	#5.0

SE Ranking

assistant	score	named in, this week	usual spot, this week
ChatGPT	30	40% of answers	#4.0
Claude	29	65% of answers	#8.2
Gemini	not sampled this week
Perplexity	25	35% of answers	#5.9

Where they differ

Only Moz gets named for

What are the best alternatives to SE Ranking?
Which tool is best for backlink analysis and finding link building opportunities?
What's the best SEO tool for a local business that wants to rank on Google Maps?

Only SE Ranking gets named for

What's the best SEO tool for an agency managing lots of clients?
What's the best rank tracker for monitoring my Google positions every day?
Which SEO tool gives the most value for the money?
What's the best tool to track whether my brand shows up in AI answers like ChatGPT?
What's the best SEO tool for a Shopify or ecommerce store?
Which SEO tools have the most accurate data?
What are the best alternatives to Screaming Frog?
What SEO tools should a beginner start with?

More comparisons

Not sold on either?

Scores count how often each assistant names a product, weighted by position. How the score works · Full SEO tools leaderboard