PageSpeed Insights vs Ubersuggest

as AI assistants see them, week of 2026-09-14

brag about it: X · LinkedIn

PageSpeed Insights and Ubersuggest land in a tie overall, each scoring 8 out of 100. PageSpeed Insights shows up in 13 of 76 answers, edging out Ubersuggest's 12 of 76. PageSpeed Insights shines for "best free or low-cost SEO tools" (4 of 4 answers) and beginner tool questions (3 of 4), but it's never named for keyword research or accurate data questions. Ubersuggest takes the lead on keyword research (2 of 4) and ties PageSpeed Insights on free tools and best-overall-tools questions. Head-to-head, Ubersuggest was named more often in 6 questions, PageSpeed Insights in 5, with 9 ties.

Head to head

metric	PageSpeed Insights	Ubersuggest
score	8	8
questions won	6	9

By assistant

PageSpeed Insights

assistant	score	named in, this week	usual spot, this week
ChatGPT	6	16% of answers	#15.3
Claude	11	25% of answers	#9.2
Gemini	10	18% of answers	#6.3
Perplexity	6	10% of answers	#5.5

Ubersuggest

assistant	score	named in, this week	usual spot, this week
ChatGPT	3	5% of answers	#5.0
Claude	6	15% of answers	#11.3
Gemini	17	35% of answers	#8.3
Perplexity	7	10% of answers	#4.5

Where they differ

Only PageSpeed Insights gets named for

What's the best tool to run a technical SEO audit of my website?
What are the top SEO tools in 2026?
Which SEO software do professionals actually use?

Only Ubersuggest gets named for

What's the best tool for keyword research?
What's the best SEO tool for a solo founder with no SEO experience?
What are the best SEO tools for a small business?
Which tool is best for seeing what keywords my competitors rank for?
Which SEO tool gives the most value for the money?
What's the best SEO tool for a Shopify or ecommerce store?

More comparisons

Not sold on either?

Scores count how often each assistant names a product, weighted by position. How the score works · Full SEO tools leaderboard