SEO tools · #20 of 56 · ↑ AccuRanker · ↓ AnswerThePublic
Google Business Profile
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Google Business Profile shows up in 11 of 76 answers across AI assistants, landing an overall score of 7 out of 100. ChatGPT rates it highest at 11, followed by Gemini at 9, Claude at 8, and Perplexity at 5. Its strongest showing is on local search questions: it's named in 4 of 4 answers for ranking on Google Maps, and 3 of 3 answers for small business SEO tools. Outside that lane, mentions thin out fast, appearing in just 1 of 4 answers for beginner tools, free tools, and professional software, and it's never named for keyword research, technical audits, data accuracy, or blog optimization.
Who's talking about you
| assistant | score | named in, this week | usual spot, this week |
|---|---|---|---|
| ChatGPT | 11 | 26% of answers | #12.4 |
| Claude | 8 | 10% of answers | #2.5 |
| Gemini | 9 | 12% of answers | #3.5 |
| Perplexity | 5 | 10% of answers | #7.0 |
Questions you win
| question | named in | best spot |
|---|---|---|
| What are the best SEO tools for a small business? | 3 of 3 | #2 |
| What's the best SEO tool for a local business that wants to rank on Google Maps? | 4 of 4 | #2 |
| What are the best free or low-cost SEO tools? | 1 of 4 | #7 |
| What SEO tools should a beginner start with? | 1 of 4 | #11 |
| What are the top SEO tools in 2026? | 1 of 4 | #13 |
| Which SEO software do professionals actually use? | 1 of 4 | #26 |
Questions you lose
| question | who got named instead |
|---|---|
| What are the best SEO tools? | Semrush, Ahrefs, Google Search Console |
| What's the best all-in-one SEO platform right now? | Semrush, Ahrefs, SE Ranking |
| Which SEO tool gives the most value for the money? | SE Ranking, Semrush, Ahrefs |
| What's the best SEO tool for an agency managing lots of clients? | Semrush, SE Ranking, Ahrefs |
| Which SEO tools have the most accurate data? | Ahrefs, Google Search Console, Google Analytics |
| What's the best tool for keyword research? | Semrush, Ahrefs, Google Keyword Planner |
| What's the best rank tracker for monitoring my Google positions every day? | AccuRanker, SE Ranking, Semrush |
| Which tool is best for backlink analysis and finding link building opportunities? | Ahrefs, Semrush, Majestic |
| What's the best tool to run a technical SEO audit of my website? | Screaming Frog, Semrush, Google Search Console |
| What's the best SEO tool for a Shopify or ecommerce store? | TinyIMG, Google Search Console, Ahrefs |
| What tool should I use to optimize blog posts so they rank? | Frase, Surfer, Clearscope |
| What's the best tool to track whether my brand shows up in AI answers like ChatGPT? | Ahrefs |
| What's the best SEO tool for a solo founder with no SEO experience? | Google Search Console, Ahrefs, Semrush |
| Which tool is best for seeing what keywords my competitors rank for? | Semrush, Ahrefs, SpyFu |
In their words
- ChatGPT“Best overall pick: BrightLocal — for most local businesses trying to rank in Google Maps / Local Pack, it’s the best balance of rank tracking, Google Business Profile auditing, citation/listing checks, review monitoring, and reporting.”
- Claude“Google Business Profile is the actual thing you're optimizing — it's not a tool you buy, it's the asset that ranks.”
- Gemini“Google Business Profile (GBP) Audit: It analyzes your GBP listing to show you what’s missing, what competitors are doing better, and how to optimize it.”
Closest rivals
- Google Business Profile vs AccuRanker7
- Google Business Profile vs AnswerThePublic6
- Google Business Profile vs BrightEdge6
- Google Business Profile vs BrightLocal8
- Google Business Profile vs Conductor6
All Google Business Profile alternatives · Full SEO tools leaderboard · Sources